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BARED FOOTWEAR

April 27, 2016
BARED FOOTWEAR

Screen siren and beauty icon Marilyn Monroe once said ‘Give a woman the right shoes and she can conquer the world’. Whether she was talking about stilettos or ballet flats, she was onto something.

A simple pair of shoes can completely transform not only the way a woman looks but how she feels. Shoes can boost height with a small heel, and give confidence with the feeling of wearing beautiful shoes.

From platforms and wedges to ballet flats and kitten heels, women across the world have loved and worn them all throughout the years. Carrie Bradshaw introduced us to Mr. Blahnik’s killer heels back in the noughties and more recently, we’ve been lusting after the preppy loafers as worn by Cara and co.

But this got us thinking, how comfortable have they actually been? Who hasn’t been guilty of squishing their feet into shoes that were either too narrow (ouch, blisters) too high (hello un-attractive hobble), too darn small (but they were on sale! you cry, they WILL be mine!) - All in the name of fashion! We at LENZO are totally #guilty.

For years, many of us have ignored the pain and gritted our teeth and hobbled along, all simply because shoes that combined fashion AND comfort were so impossible to find. Unless we wear runners with a dress, but puhlease, #nothanks.

Step forward (no pun intended…) #Bared Footwear, a brand that combines the two. Fashion and sensible. Without being daggy.

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We spoke to Founder and Head Designer Anna Baird, a qualified Podiatrist by profession, about the brand that has answered women’s prayers everywhere – shoes that are both fashionable AND comfortable.

"Early on in my career I spotted a gap in the market for cool shoes that were actually good for you. Bared’s design ethos is about creating modern, classic styles that are wearable, timeless and trans seasonal for life."

Anna believes footwear should support and compliment your lifestyle – not hinder it. Anna is a qualified Podiatrist so she knows her stuff. Say goodbye to Band Aids and unsightly bumps once and for all girls.

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Tell us Anna, what makes Bared Footwear different to other shoes?

"Our shoe features vary from style to style but each and every Bared shoe has been carefully designed with the happiness of your feet in mind."

And here’s the science part. Every Bared shoe adheres to the following specifications:

  1. Hidden depth
  2. A firm heel counter and steel shank
  3. Heel pitch of at least 12mm
  4. Extra foam cushioning
  5. Quality uppers
  6. Removable strap
  7. Heels you can walk in

Anna designs everything from the Bared Head Office in Melbourne. She aims to keep the range ‘on trend’ but stays close to the core of why she started the business. There would never be a really high heel or stiletto for example. Each shoe has to be designed with careful podiatric consideration.

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Within the Bared range for women we see plenty of chunky heels to satisfy our lust for ‘height’, but there are also cute lace up ballet flats and loafers.

You can get your hands on these babies at the flagship store in Melbourne or online atwww.bared.com.au

For the males in our lives Bared also have an awesome range for men. The range is growing quickly and there is talk of a stand-alone store in the CBD of Melbourne. Maybe we can finally get hubby out of his grubby thongs and into a pair of divine Italian style leather loafers? We’re almost jealous they don’t come in our size…

Thanks Anna, we will thank you for saving our feet in years to come!

Love LENZO xx

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CREDITS

WRITTEN BY Charlotte Drew forLENZO / IMAGES viaLENZO,Hails and Shine +Hello Darling Photography