Place an ad
  • Spend $150 on 'Buy Now' products and receive FREE SHIPPING!


April 09, 2017

A party is not complete without the decorations and partyware, and it is undoubtedly one of LENZO's favourite aspects of putting together an event. One of our go-to's is Ruby Rabbit, and we have been privileged to work with their #QUEEN Alex from day dot of starting LENZO! With that, please read on to find all about the creative goodness that Ruby Rabbit as a company encompasses:

Introduce yourself and Ruby Rabbit Partyware.

Hellooo party peeps! I’m Alex – owner and founder of Ruby Rabbit. I’m a Mama of two crazy little boys and wife of a jetsetter. I love growing my small biz, parties, entertaining, online shopping and writing lists (I must be the world’s best ever list writer!!!) You can find me temporarily living and exploring Perth, but relocating the fam and Ruby Rabbit back home to Sydney’s Northern Beaches sometime soonish!

Why did you start Ruby Rabbit Partyware?

My love of parties, entertaining, event management and shopping (yesss!) all rolled into one is how the #partyshop started 4 years ago! Prior to Ruby Rabbit I headed up the fabulous events team at The Star casino in Sydney for many years. I was fortunate to work with some of the most talented event and PR specialists in Australia planning high profile events for the who’s who in Sydney. Growing my very own business is something that I had always dreamed of, so when the time came to take the leap I did! Creating a business that drew on my events background, business degree and personal interests was the best thing I ever did and proudly I’ve never looked back!

What gap in the party market does Ruby Rabbit Partyware fill?

Ruby Rabbit stocks the very latest on-trend party and event supplies. I personally hand source new and different party ranges from all over the world, and keep a keen eye on what’s trending in both kids parties, weddings and event styling. If it’s trending, you’ll find it in the #partyshop!

Why should Ruby Rabbit Partyware be invited to a party?

Oooh we love parties and you could count on us to bring along the coolest party supplies to create the best party ever!

What do you find captivating about the world of events?

The ‘wow’ factor and the ever evolving styles around the world. Now with Instagram, Pinterest and Facebook visuals of people’s creations are uploaded as they happen. The amazing balloon art trend just keeps growing and growing. A fave of mine is Geronimo Balloons who is always on point.

Who are your go-to suppliers?

I work with a huge range of suppliers but just love these girls who get it right every time…Party Pony for amazing pinatas and tassels, Poppies for Grace for super fun & colourful party decor, Communicake It for cake toppers, Dream A Little Dream (Perth) for bespoke party styling as well as Kendra Plastow in Melbourne.

What is your go-to party tip?

Be well organised, write a to-do list (did I say that I love lists!!!) and allow yourself enough time to enjoy your party with family and friends.

What is in your party purse?

Lipstick, phone, a piece of gum and a credit card, that’s pretty much all that will fit in my clutch!

You are hosting a dinner party and you can only invite three guests – dead or alive. Who are they?

  • Richard Branson – business success and inspiration
  • Charlize Theron – actress and model
  • Chris Martin – Coldplay

    What is your go-to party outfit?

    A cute Mister Zimi dress, heels and super bright lipstick!

    Describe your dance floor style.

    Absolutely terrible. None. I am THE worst dancer ever. My friends and husband can vouch for that.

    What story will be told about Ruby Rabbit Partyware the day after the party?

    She sure knows how to put on a party!!!

    CREDITS Images via Ruby Rabbit