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August 08, 2019

LENZO’s top tips for planning a picture-perfect party!

Hosting an event is hard work (you don’t need to tell the LENZO styling team twice!) but with the added pressure of Instagram immortalisation, party planning these days can feel overwhelming. With smartphones on the ready to snap every fab feature (or epic fail), hosting an event worthy of a tiny tile tap is no doubt at the back of your mind.

Be it a wonderfully big wedding, an elegant engagement party or a cool corporate event, do you fear your party won’t be worthy of people’s social media feeds?

From the beautiful backdrops and party props to dazzling décor and fine food, we’ve got you covered with LENZO’s algorithm to planning an Instagram worthy party!

How to host an instagrammable event

Play with the platform

Prep guests prior to their arrival with the ultimate Instagram prompt – an event hashtag. Emblazoning your event stationery, encourage party goers to post Insta content with a personalised hashtag that you can scroll (and swoon over) post event!

The true sign an event is with the times? A digital hub on the world wide web. Complete with dates and details - and capturing RSVPs – pop the address of an event website into your Instagram bio to immediately speak of your desire to go digital!

How to host an instagrammable event

Location, location, location

Choosing a party scene? Think of where people want to be seen! Your party venue needs to be a visual feast, so whether you hire a space or host it in a home, make sure your surroundings are stunning.

To ensure people want to post, capitalise on the cool-factor of the latest it-venue and ride of its royal coattails. Look for greenery filled function rooms, lust-worthy lofts, waterfront wonders and spaces with sky high ceilings that scream to be snapped.

How to host an instagrammable event

How to host an instagrammable event

Feed-worthy food

A party that begs to be photographed should revolve around feast-your-eyes-on food. Food that calls to be captured in a flat lay will guarantee your events gets on Instagram, be it a five-star restaurant menu or a beautifully plated platter from caterers.

If your celebration is being hosted at home, consider a gourmet grazing table to get guests snapping or desserts that are an utter work of art. Think Insta-worthy additions like edible flowers, luxe gold leaf and custom acrylic stirrers. Partner with super cool cocktails that are (almost) too pretty to sip and prepare for the influx of influencer-style selfies!

How to host an instagrammable event

Decor details

Guarantee your event gets on the ‘gram with snap worthy sections of décor. From balloon garlands to fab flower arrangements and personalised decals, your event needs on-trend decorations to ensure social media mileage!

Fun screams ‘photograph me!”, so make your event memorable with fun paraphernalia to ensure it features in guests’ social media feeds. From irreverent balloons to naughty neon signs, make a statement and people will post about it.

How to host an instagrammable event

How to host an instagrammable event

Picture-perfect planning

Ensure your party lives on long past the festivities by providing fail-safe photo opportunities for guests to play with on the day. Provide a breathtaking backdrop or a cool cart to stand beside and find yourself a party guests who doesn’t want to be photographed!

Prosecco in one hand, photo prop in the other … Providing guests with fun photo props to get them in snappy spirit will ensure your event immediately ends up on Instagram. Team with a photo booth that makes guests feel like a VIP and fuel everyone’s inner influencer.

How to host an instagrammable event

Watch out Kim K … Follow these party planning tips and your event will be set to break the internet! Need a little help? Let LENZO plan the party for you so you can simply stand by and savour all the selfies!

Until next event,